The KG Factor icon identifies 500+ products with a high likelihood of being kept or gifted as determined by an impartial survey of end consumers. Useful solutions that people want to keep will carry the KG Factor designation so customers can easily find items designed to lessen environmental impact through longevity.

85 Percent would keep these items until they break
4 out of 5 keep or give this item
More and more customers are into sustainability and the KG Factor makes it quick and easy for me to find high-quality items that people will love

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